ROCK OIL NEWS
Rock Oil is delighted to announce Bennetts British Superbike Championship partnership extension.
We are proud to announce an extended, two-year partnership with the Bennetts British Superbike Championship. We have partnered with the Championship since 2015, during which the championship and the Rock Oil brand have enjoyed fantastic growth. This is despite the Pandemic, which saw live audiences curtailed during the 2020/21 seasons. Even so, the championship continued to deliver fantastic racing and competition plus fantastic value for its partners. With racing now enjoying large crowds again, the championship continues to go from strength to strength and offer the very best racing possible. The decision to extend our relationship by a further two years means we can continue to build on the awareness and visibility the partnership has afforded the Rock Oil brand. The association is seen as a valuable promotional tool, not just by UK customers but by our export partners around the world.
This new agreement will continue to showcase the Rock Oil brand at each BSB event, including a range of branding, experiential, hospitality and marketing rights as well as presenting sponsorship status for the local ‘Rock Oil Round’ at Oulton Park in September.
“We’re thrilled to extend the partnership and look forward to promoting the best domestic race series globally alongside the Rock Oil brand. On the track, championships have gone to the final round in every season ensuring maximum exposure and quality racing up to the final chequered flag. We will continue to present different market sectors on our advertising boards at the events and will have revised designs for the 2023 season. Whilst not easy to commit to commercial partnerships of this size in difficult economic times we feel that it offers superb value for money and supports our sales force across the globe as we strive to continue to provide good value for money, high quality products. The relationship with MSV is integral to showcasing our technical prowess and commitment to quality. Roll on the 2023 season!”
Greg Hewitt, Managing Director of Rock Oil
“It is fantastic that we can announce the extended partnership with Rock Oil for a further two years, maintaining the relationship with a constantly evolving British manufacturer. We continue to work together to showcase the Rock Oil brand, both trackside at events across the country and globally through our extensive broadcast package.”
Bennetts British Superbike Championship Series Director Stuart Higgs